Marketing Masterminds
Website Marketing Analytics

Website Marketing Analytics To Track For Business Growth

Your website is your largest marketing asset and one of your most expensive. A website created specifically for business growth can be a powerful marketing tool. In order to know if this marketing tool is working to drive business, you need to track and review key metrics. There are so many website marketing analytics data points that can be viewed

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Marketing Report Objectives

7 Marketing Report Objectives To Increase Sales

Marketing Reports are great tools for understanding how your marketing is doing. But if you don’t align your report with the right Marketing Report Objectives then you can’t measure how effective your marketing is based on your goals. First, you need marketing goals, this article will specifically talk about the goal to increase sales. There are 7 primary marketing report

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Data Analytics

Data Analytics Is Necessary In Marketing Led Business Growth

Small businesses typically allocate between 8% and 18% of revenue for marketing depending on how aggressively they want to grow(Deloitte). It’s important to ensure that you make every dollar count when trying to grow your business. This is why data analytics is necessary for marketing-led business growth.  Data analytics collection and reviewing is the only way to know if your

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Email Newsletter

Best Practices For How Often To Send Email Newsletters

Email Newsletters are just one component of email marketing and are typically the easiest to execute for a new business or a business owner that is new to email marketing. Getting leads and consumers to sign up for your email newsletter is key to a successful program but getting them to stay is also just as important. One of the

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Cold Emailing

What Is Cold Emailing

The term Cold Emailing has morphed a bit over the last several years. It’s taken on a new yet not so ethical type of definition. So let’s talk about what it really is and how to do it ethically to grow your small business As a general rule cold emailing is the practice of sending emails to people you don’t

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best tips for how to organize your passwords

Best Tips For How To Organize Your Passwords

As a business owner, you accumulate a lot of passwords both personally and professionally. Using the same password for all your logins is an unsafe practice that can lead to your business accounts getting hacked. Instead of keeping a spreadsheet or writing them in a notebook create a unique password for all your accounts get a password manager to help

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password manager across multiple devices

How To Use A Password Manager Across Multiple Devices

If you are a business owner you should be using a password manager to keep your accounts safe from being hacked. The best password managers allow you to log in across multiple devices. The key to using a password manager across multiple devices is getting the initial setup right for all of your devices. Sign up for your password manager,

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Small Business Marketing Tips For 2022

Small Business Marketing Tips For 2022

Small businesses are the backbone of our economy and their success depends on effective marketing. Here are some small business marketing tips for 2022 that will help you create a strong brand and attract new customers in the coming year.  In this article, we will look at some of the most important marketing tips for small businesses in the year

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